Vidas Femininas
Founded in 1991, Museu da Pessoa (Museum of the Person) believes that by telling, listening, acknowledging and preserving life stories it is possible to see the world with different eyes. It is a collaborative and virtual museum open for everyone to join in and participate. You can discover the diversity of stories that make up the brazilian population, as well as share your own.
Challenge
The project Vidas Femininas (Women’s Lives) is a virtual exhibition born in 2021. It showcases stories, pictures and audiovisual productions starring women. Megalo was invited to structure this cultural project by creating a website that put together narratives that inspire by their strength, creativity, sensibility and resilience.
Solution
We created an atmosphere that uses the exhibition’s visual identity in order to structure a website that enables an intuitive, practical and inclusive browsing experience.
We organized the collection under three segments: Feelings, Themes and Wheel of Time, and then created different graphic personalities for each one of them. We also ensured that the transition within the content could be fluid and organic.
Stories for everyone
Text and contrast
Text sizes and color contrast also helped us make the stories shared on this project reach everyone.
Credits
- Design Director:
Samuel Oliveira, Rodrigo Deligi
- Design:
João Menezes, Paula Fioretti, Victoria Carvalho
- Account Manager:
Layze Machado, Thais Laruccia
- Web Development:
Bruno Andrade
- Accessibility Consulting:
Odilon Gonçalves
